Check Before You Travel – Early May 2024
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Dates
2 April 2024 - 6 May 2024Locations
NationalAudience
All passengersMedia channels
Paid Media channels: National and regional advertising, a strong mix of online and offline media, including press, web banners, digital display, Spotify, roadside billboards, radio and social media.In-station channels: A1, DR and D6 posters, OIS screen and selected JCDecaux screens.
Significant regional paid media up weights for: NW&C and Southern.
Key contacts
Jessica Lawrence – jessica.lawrence4@networkrail.co.uk
Marketing and Brand team – marketing@networkrail.co.uk
There are 10 sets of creatives and messages which might be surfaced during different dates:
Materials for ‘National’ campaign:
2 April 2024 - 6 May 2024
Total: 332.61 KB
Total: 3.32 MB
Total: 4.44 MB
Total: 4.44 MB
Materials for ‘NW&C (Avanti & LNR)’ campaign:
2 April 2024 - 6 May 2024
Total: 4.83 MB
Total: 8.15 MB
Total: 8.57 MB
Materials for ‘NW&C (Chiltern)’ campaign:
2 April 2024 - 6 May 2024
Total: 8.83 MB
Total: 12.13 MB
Total: 12.54 MB
Materials for ‘Southern 1 (Wessex)’ campaign:
2 April 2024 - 6 May 2024
Total: 12.94 MB
Total: 16.22 MB
Total: 16.64 MB
Materials for ‘Southern 2 (London Bridge)’ campaign:
2 April 2024 - 6 May 2024
Total: 16.97 MB
Total: 20.27 MB
Total: 20.68 MB
Materials for ‘Southern 2 (London Victoria)’ campaign:
2 April 2024 - 6 May 2024
Total: 21.03 MB
Total: 24.34 MB
Total: 24.75 MB
Materials for ‘Southern 2 (Charing Cross)’ campaign:
2 April 2024 - 6 May 2024
Total: 25.05 MB
Total: 28.32 MB
Total: 28.73 MB
Materials for ‘Southern 2 (GTR)’ campaign:
2 April 2024 - 6 May 2024
Total: 29.03 MB
Total: 32.31 MB
Total: 32.72 MB
Materials for ‘Southern 2 (Blackfriars)’ campaign:
2 April 2024 - 6 May 2024
Total: 33.03 MB
Total: 36.32 MB
Total: 36.73 MB
Materials for ‘Scotland’ campaign:
2 April 2024 - 6 May 2024
Total: 36.99 MB
Total: 40.42 MB
Total: 41.14 MB