Snow and Ice – Weather Disruption 2023
Back to 'archived campaigns'
Dates
1 December 2023 - 31 March 2024Locations
NationalAudience
All passengersMedia channels
Paid media - HawkStation posters and digital screens
OIS screens
Social media
Key contacts
Louise McGarrigle – Louise.McGarrigle@networkrail.co.uk
Marketing & Brand team – marketing@networkrail.co.uk
This campaign is triggered on paid media when we are forecasted temperatures to drop to 2° or lower, or if we are forecasted 15cm or more of snow.
These campaigns are no longer live or being promoted to public and passengers. However, if you would like to use these resources please ask permission from Network Rail’s marketing team: marketing@networkrail.co.uk
There are 2 sets of creatives and messages which might be surfaced during different dates:
‘Digital and film materials - produced by the Digital team’ messaging:
1 December 2023 - 31 March 2024
View materialsMaterials for ‘National campaign materials’ campaign:
1 December 2023 - 31 March 2024
Total: 22.96 MB
Total: 27.31 MB
Total: 98.28 MB
Total: 110.36 MB
Materials for ‘Digital and film materials - produced by the Digital team’ campaign:
1 December 2023 - 31 March 2024
