Summer Retail Campaign – Station Offers
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Dates
15 July 2024 - 16 August 2024Locations
All managed stations and Victoria Place shopping centreAudience
All passengersMedia channels
Social mediaPaid media - Instagram Story ads and HAWK ads
Station posters and digital screens
OIS screens
JCDecaux
Key contacts
Mafalda Abreu – mafalda.abreu@networkrail.co.uk
Group Property Marketing Team – MarketingEnquiries@networkrail.co.uk
Our Summer Campaign is here to offer retail deals and promotions, driving footfall into our units.
From July 15th to August 16th, all station users can discover the offers available at our stations through our dedicated microsite. Accessing these deals is easy – simply go to stationoffers.co.uk or scan the QR codes prominently displayed throughout our stations.
In addition to in-station communication, we will focus on digital communication, using our own screens and also a paid media plan, with META and HAWK ads, and also JCDecaux.
Materials for ‘Summer Retail Campaign – Station Offers’ campaign:
15 July 2024 - 16 August 2024
Total: 26.34 MB
Total: 87.80 MB
Total: 113.90 MB
Total: 135.41 MB
Total: 156.92 MB
Total: 157.51 MB